After the Omnicom-IPG merger, these are the ad M&A deals industry insiders think could be next
The $13.25 billion acquisition by the ad holding company Omnicom of Interpublic Group has industry insiders speculating about more M&A to come.
Omnicom-IPG merger: How it will change the Indian ad landscape
Omnicom acquiring Interpublic Group to create global ad behemoth, impacting industry landscape with cost savings and client shake-ups.
How indie agencies could benefit as Omnicom’s mega-deal for IPG shakes up adland
Analysts agree that independents, which have already started picking up more business, will receive a boon, while overall dealmaking may spike.
The Omnicom-IPG megamerger signals a new era for the ad industry
In today's newsletter, the $13 billion Omnicom-IPG megamerger reflects a new era as Big Tech and AI upend the ad industry. What's on deck: But first, a new ad-venture. If this was forwarded to you, sign up here.
The data behind the deal: Omnicom-IPG merger in 3 charts
The deal of the decade redefines revenue dynamics, global markets, and service mix. Omnicom’s acquisition of Interpublic Group is on track to create the world’s largest agency group by total revenue, making a big splash this week after the proposed deal was kept mostly under wraps.
How a combined Omnicom-IPG would stack up against the ad industry
Details on Omnicom Group’s plan to buy Interpublic Group of Cos. including industry rankings and data from Ad Age Datacenter.
What the Omnicom-IPG deal means for workers across the global ad industry
Opportunistic rivals are likely to pounce for the best clients and talent. Workers are advised to brush up their skillsets in areas like AI and data.
Omnicom-IPG–8 potential client conflicts
The combined Omnicom-IPG would service competing brands in industries including telecom, insurance, streaming and more.
Marketers Prepare to Navigate ‘Huge Distraction’ of Omnicom’s IPG Acquisition
Omnicom Group says agency leaders will remain focused on clients during the acquisition and integration of Interpublic Group.
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Omnicom, IPG CEOs eye M&A with $3.3B free cash flow
The mega-merger of ad agencies Omnicom Group and Interpublic Group is expected to lead to more acquisitions by the combined ...
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Publishers Aren’t Sweating The OMG/IPG Merger
Publishers expect the agencies will eliminate tech redundancies, which could compel publishers to shed redundant tech ...
What Omnicom-IPG means for the media marketplace
How Omnicom’s plan to acquire IPG may impact media investment, new business and the adoption of alternative currencies.
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Omnicom acquires IPG to create advertising agency behemoth
The deal, with an estimated value over $13 billion, has industry-rattling implications — but may not address client demands ...
IPG Photonics Corp. stock underperforms Tuesday when compared to competitors
Shares of IPG Photonics Corp. IPGP slid 3.42% to $78.53 Tuesday, on what proved to be an all-around dismal trading session ...
Omnicom-IPG—key executives to watch
In June, IPG gave Kinesso Global CEO Jarrod Martin oversight of Acxiom, which Wren and Krakowsky both highlighted as a ...