There was something telling in the latest example of ­idiotic and woke corporate virtue signaling that came courtesy of ...

Jaguar has evolved from its days as a motorcycle sidecar company. Now a favorite of the royal family, it's latest rebrand has ...

Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...

There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...

"We wanted to move away from traditional automotive stereotypes," Rawdon Glover, Jaguar's managing director, said in response ...

As for the bad, trains (which are allegedly the alternative to cars) will reportedly offer travel chaos “for millions” this ...

Once upon a time, a Jaguar parked on the drive was a symbol of British success. It wasn’t just a car; it was a statement. For ...

Jaguar managing director Rawdon Glover defended the car company's rebrand in a recent interview, denying the ad was meant to ...

The managing director of Jaguar is defending the luxury car company after it faced online criticism for a controversial ...

Jaguar will reportedly buy back almost 3,000 I-Pace EVs from the 2019 model year because their batteries may catch fire.

Jaguars's rebrand has ignited a wave of debate. This attempted rebrand offers three critical lessons for CEOs attempting to ...

Jaguar, industry publication Automotive News explains, hopes to transform itself to serve “a more exclusive and dramatically ...