As part of a grand plan for reinvention, Jaguar will introduce a completely new design language where new cars will look "as ...

A promotional video for a rebrand of British luxury car brand Jaguar is being criticized online for showing models in ...

The British automaker is repositioning itself as an ultra-luxury EV brand, and the new direction is accompanied by a fresh set of badges for future Jaguars.

Various brands redesigned their logos in 2024 as part of new campaigns or brand strategies. Jaguar unveiled its iconic logo ...

“Jaguar has its roots in originality. Sir William Lyons, our founder, believed that a Jaguar should be a copy of nothing,” ...

Ahead of the reveal, Jaguar has given a taste of the new branding with which it plans to define its future lineup. It ...

Jaguar, the iconic British luxury automaker owned by Tata Motors, is embracing a bold transformation as it moves toward an ...

“These four symbols of change are elements that will be universally recognised codes of Jaguar going forward”, said the ...

Prior to its relaunch as an electric-only brand, luxury car manufacturer Jaguar announced its 'new era ' by unveiling its new ...

British luxury car manufacturer Jaguar has revamped its branding with a new logo and a commitment to becoming an all-electric ...

Jaguar debuted a new video for its relaunched all-electric branding — but it was missing something: cars. Even Elon Musk ...