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A record number of firms plan to cut advertising spending on X next year because of concerns that extreme content on the platform could damage their brands, dealing another blow to the financial ...
Elon Musk's decision to allow "toxic content" on X has led advertisers to cut spending. Market research group Kantar found more than a quarter of advertisers it surveyed plan to cut spending on X ...
NEW YORK—While YouTube recently reported slower than expected growth in its ad revenue for Q2 2024, a new survey indicates that many advertisers still have a relatively bullish view of the CTV/OTT ad ...
Temu's daily average U.S. ad spend on Facebook, Instagram, TikTok, Snap, X and YouTube collectively declined by an average of 31% in the two weeks from March 31 to April 13 compared with the ...
Anheuser-Busch InBev and Boston Beer Co. have separately signaled they could increase spending behind their brands this year as they look to capitalize on a glimpse of beer category momentum—and ...
The state where the candidates and their allies plan to spend the most money on advertising is Pennsylvania: $133 million in all. Democrats have about a $21 million advantage in the state. TV and ...
Michigan, Pennsylvania and Wisconsin are absorbing more than half of the presidential campaigns' ad spending, with both sides trying to fill in voters' perceptions of Harris.
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