The fast food giant is jumping into what some have called a “beverage boom” with specialty coffees, shakes and aguas frescas.

Taco Bell is ready to serve you something new. On December 9, the fast-food giant held an opening in Chula Vista, California, for its all-new beverage-forward concept shop, Live Más Cafe.

Taco Bell is branching out into beverages. Last month, the Tex Mex-inspired chain opened a new drink-focused spinoff restaurant called Live Más Café, as first reported by Nation’s Restaurant News.

Taco Bell is setting the stage for 2025 with the return of Live Más LIVE on January 28 at the iconic Hollywood Palladium. The brand’s tech-inspired Live Más LIVE experience is back for an encore ...

Taco Bell’s inaugural Live Más Live event in Las Vegas early last year provided a peek at some of the chain’s menu innovations in the pipeline ahead of what played out to be one of its ...

Taco Bell’s second Live Mas LIVE event is coming to Sunset Boulevard. Live Mas LIVE will be held on Jan. 28 at the Hollywood ...

Taco Bell is joining the fray of fast-food chains betting big on ... “Young adults and teens want to be seen on TikTok and Instagram drinking at a Dutch Bros, CosMc’s or Live Mas Cafe,” said Powell, ...

Taco Bell is testing a new concept that focuses on specialty drinks in Chula Vista. The Live Más Café officially opened on Monday, Dec. 9, taking over an existing Taco Bell drive-thru at 1548 E.