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Marketing
5mon
A Framework for Getting Started With Customer Journey Mapping
In the world of B2B, customer journey maps have an additional level of complexity because organizations are often selling to a team rather than a single person. Therefore, when building a journey map, ...
marketingtechnews.net
8d
The customer journey: A roadmap or a maze?
The customer journey can become a maze, and we know how many dead ends they have. So why does this happen and what can you do ...
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