LEGO sets have become a true phenomenon during events like Prime Day and Black Friday, mainly because these sales are often ...

Lego Masters Jr.,' hosted by Kelly Osbourne, will pair up a duo of junior Lego enthusiasts ages 9-17 with a celebrity partner ...

And if you want to avoid the Prime Day rush, where prices are fluctuating at nearly unprecedented levels, you can always ...

Andy Richter, Jordin Sparks, Porsha Williams, Ravi V. Patel and Alison Sweeney will serve as celebrity partners for the kid ...

RECORD-LOW PRICE: As of July 7, the LEGO Classic Creative Brick Box is just $15.29 (originally $34.99) — that's 56% off ahead ...

Lego elicits a depth of emotion that feels like brand love. But Mr Alvarez wouldn’t put it in that category, because most ...

The top three finishers in Sunday's British Formula One Grand Prix were rewarded for their efforts with trophies made of LEGO ...

F1 has launched another project with Lego - this time redesigning the iconic British Grand Prix winners' trophies in Lego ...

This year's Formula 1 British Grand Prix at Silverstone saw the top 3 drivers receiving trophies made entirely from LEGO ...

The winner’s trophy was inspired by the iconic gold Royal Automobile Club trophy, comprising 2,717 bricks and weighing over ...

LEGO Just Released a 'Really Fun' 518-Piece 'Harry Potter' Set That's Bound To Sell Out originally appeared on Parade. Parade ...

Fifteen years, 239 races, one trophy. And it's made of Lego bricks. Nico Hülkenberg finally made it onto the podium with ...