Max Rollout Continues With Asia Launches: “This Is Barely Finishing Act One,” Says Warner Bros Discovery’s JB Perrette
Max is launching in seven Asian countries today and we spoke to Warner Bros Discovery's JB Perrette and James Gibbons about ...
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Max adds shoppable shows, new take on interest-based advertising
Warner Bros. Discovery Advertising Sales has announced two new offerings within its Max streamer: Shoppable ... Read More ...
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Warner Bros. Discovery Introduces Shop With Max and Moments
Shop with Max and Moments are two dynamic solutions that exemplify how Warner Bros. Discovery is accelerating and delivering ...
Warner Bros Discovery Eyes Scripted Push After Hiring Ex-Showmax Exec As Nordics Content Chief
Former MultiChoice and Viacom exec Allan Sperling has been named Group Vice President, Programming, Networks and Streaming ...
Why the Launch of Max in Southeast Asia Is a Game-Changer in Warner Bros. Discovery’s Biggest Target Market
After recent debuts in Japan and New Zealand, Warner Bros Discovery’s Max streaming platform gets a bigger rollout in seven ...
Warner Bros. Discovery's Streaming Revenue Comes Largely From Max as Cable Assets Remain Key to DTC Strategy | Charts
Warner Bros. Discovery (WBD) reported earnings last week with largely positive news for its direct-to-consumer (DTC) ...
‘Juror #2’ will stream on Max in December after mysteriously small theatrical campaign
After the acclaimed Clint Eastwood film got only a limited theatrical release, "Juror #2" is now set for its streaming ...
Warner Bros. Discovery Taps A.I. to Create Ads That Ask Viewers to Shop for Products Similar to Ones in Their Favorites Shows
Warner Bros. Discovery unveils new ad formats for Max that spur subscribers to shop for products similar to the ones spotted ...
Warner Bros. Discovery brings shopping experience to Max with ad solutions on platform
Warner Bros. Discovery introduces Shop with Max and Moments ad solutions on its Max streaming platform to enhance shopping ...
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AEW promotes first Dynamite simulcast date on Max
AEW has begun to promote that their debut on the Max streaming service is officially less than two months away, calling it ...