The decision, made by the whiskey brand owner, Proximo Spirits, comes just days after the fighter was found liable in an Irish court for the sexual assault of a woman in 2018.

DUBLIN - Irish mixed martial arts fighter Conor McGregor sexually assaulted a woman at a party in Dublin in 2018 and must pay her nearly €250,000 (S$350,000) in damages, a jury decided on Nov 22. The jury of eight women and four men reached its verdict in the civil trial at Ireland's high court after six hours and 10 minutes of deliberation.

Conor McGregor's character, The Disruptor, will no longer appear in any "Hitman" games following the verdict in his Dublin sexual assault trial.

Hitman developer IO Interactive is distancing itself and its popular franchise from controversial mixed marital arts fighter Conor McGregor following a recent Irish High Court ruling in which a jury found him liable for sexually assaulting a woman in 2018.

Former UFC champion Conor McGregor has been dropped by Proper Twelve, the Irish whiskey brand he helped construct, after being found liable of having "brutally raped and battered" a female victim by the High Court in Dublin last Friday (November 22),