Arthur Sadoun responded to the proposed mega-deal in a video to staff, a week after Snoop Dogg declared Publicis the world’s ...
The savings platform marks a major milestone for OSB and Publicis Sapient on their five-year journey to build a greenfield ...
PUBLICIS GROUPE ANNOUNCES GLOBAL EXPANSION OF LEPUBAcclaimed creative network to strategically launch in key markets; ...
Accenture and Anomaly execs join LePub’s leadership team, with Heineken and Barilla as the New York office’s founding clients ...
In prior holiday seasons, Mars United execs offered AdExchanger end-of-year commerce perspectives as a rare bird in the ...
If successful, Omnicom and Interpublic would become the largest advertising company in the world, with more than $25 billion ...
Publicis outperforms its agency holding company rivals because of three primary factors: technology strategy, leadership and ...
Two of global advertising's "Big Four" are setting their rivalry aside in a multibillion-dollar stock-for-stock deal.
Sadoun said new holding company 'will require every leader to be focused internally on integration'.
The deal to create the world's biggest ad-agency company reflects a challenged sector and the importance of scale, data, and ...
In the race to be Top Dogg, Snoop hands Gold to PublicisAs Publicis Groupe ends the year in pole position to be the largest ...
France's Publicis has enlisted Snoop Dogg, the American rapper who became a breakout star at the Paris Olympics, to help it ...