Flipkart is set to launch ‘Big Sale of Small Things’ to celebrate the items that people often forget to purchase when they’re ...

At e4m’s Real-Time Programmatic Advertising Conference, Kedarswamy Ravangave, Head of Marketing at Kotak Mahindra Bank, spoke ...

VS Kannan Sitaram, Co-founder and Partner, Fireside Ventures, engaged in an interesting conversation with Nawal Ahuja, ...

From a bold Surf ad that spoke about religious harmony under the brand motto of ‘Daag Acche Hain’ to a somewhat subdued Onam celebration in Kerala caused by the tragedy in Wayanad, the advertising ...

With the expanded measurement, BARC can comprehensively understand linear TV and CTV consumption trends and offer deeper insights into audience engagement across platforms, which ...

Speaking at the e4m D2C Revolution Summit 2024, T Koshy, Managing Director and CEO of ONDC, addressed the open digital commerce ecosystem’s growth in Bharat's D2C landscape ...

At the Programmatic Advertising Conference 3.0 organized by exchange4media (e4m), Ajay Dang, President and Head of Marketing at Ultratech Cement, shared valuable insights in a session titled “Blending ...

At the e4m D2C Awards 3.0, Tarun Joshi, the Founder & CEO, IGP was awarded the ‘Best D2C Gamechanger Entrepreneur of The Year ...

Myntra has unveiled its latest marketing campaign for its iconic festive fashion event, the Big Fashion Festival (BFF). The ...

Burson has announced the launch of Decipher Health, its new cognitive artificial intelligence (AI) offering designed to ...

Integrated marketing consultancy, One Source, today announced that it has won the public relations and corporate ...

Time Programmatic Advertising Conference, Shankar Prasad, Founder of Plum Goodness, explains why 'obsession' with the ...