Yes Madam, a Noida-based home salon service platform, faced significant backlash after a screenshot of a LinkedIn post went ...
YesMadam is facing backlash online for terminating 100 employees who expressed work-related stress in an internal mental ...
The brand had previously orchestrated a viral video of a fight between two men arguing over haircuts in the Delhi Metro to ...
The company released a statement apologising for the distress caused and clarified that the email was part of a campaign to ...
Marketing experts believe Yes Madam’s reputation has been tainted by the mail campaign and will be detrimental to the company ...
Experts argue that outrage-based campaigns like that of Yes Madam can risk alienating consumers rather than fostering ...
A beauty service start-up pretended to have fired dozens of employees after they reported being stressed at work.
YesMadam, an at-home beauty services start-up based out of the Delhi-National Capital Region (Delhi-NCR), sparked outrage on ...