Smartsheet’s product marketing budget template breaks down expenses based on different stages of a new product release. Image: Smartsheet.com Plus, everything is organized based on a product’s ...

"Our product innovation and marketing strategy ... referring to Apple's ad spend. Defending its marketing budget, Samsung can point to its lead in the global smartphone market - it sells one ...

All products and businesses go through three stages, with different advertising goals for each ... Establish your budget. Know what you can afford to spend to reach your target audience.

Small Business Marketing Tools recommends a marketing budget between 25% and 35% when you're launching a new product - a massive number compared to what most companies are spending on marketing ...

Almost a quarter (24%) of Unilever's global ad budget goes towards digital media, the company's chief marketing and communications officer Keith Weed told Business Insider. That figure is up four ...

Most B2B marketers do not expect their marketing budget to decrease in 2024 ... B2B marketers say their top priorities in 2024 are to improve measurement and launch new products/services. Some 25% of ...

Some 43% of B2B marketers say their company's 2021 content marketing budget increased over the 2020 budget. Moreover, 66% expect their 2022 content marketing budget to increase over the 2021 budget.