Shiseido Co has downgraded its profit outlook for the next two years due to a decline in sales to Chinese consumers. The ...

A logo isn’t just a graphic—it’s the heart of a brand, encapsulating its values, vision, and essence. It’s the visual cue ...

The refreshed brand identity introduces a striking purple colour while retaining the cursive logo, reminiscent of the founder ...

With approximately 95% of new products failing, standing out in today’s crowded market is more challenging than ever.

On Thursday, Xiaomi unveiled a new logo for its sub-brand Redmi, a company specializing in affordable smartphones and consumer electronics in China. The ...

The Godrej Enterprises Group (GEG) unveiled a refreshed brand identity aimed at unlocking new worlds for customers and other ...

While exports are down, luxury watch brands witness mixed results, but Gen Z presents an opportunity for growth when it comes ...

The refreshed brand identity introduces a purple colour while retaining the cursive logo, reminiscent of the founder Pirojsha ...

MUMBAI: It’s brand refresh time. First there was the Tata group’s Jaguar which went in for a totally new logo and brand ...

While the shift  from three colours to a single colour allows for greater consistency, the refreshed brand identity ...

Jamshyd Godrej says while group's core remains rooted in "high quality and complex engineering", the brand must remain ...

Coming to Art Basel Miami Art Week is an invitation to sample Miami's delicious dining fare. This guide has you covered on ...