UK marketing budgets returned to growth in the final three months of 2024 after flatlining in Q3, but spend in main media budgets declined. According to the Q4 IPA Bellwether report, over a fifth ...

Content marketing is a vital strategy for businesses in 2024, with continued growth in budgets In recent years, content marketing has positioned itself as one of the most popular strategies to ...

Photo Credit: Phuchit The Government could reduce customs duty on inputs used in manufacturing medical equipment, electronic goods and footwear industries in the forthcoming budget to boost local ...

These are the industries where the government wants to give impetus in terms of manufacturing, and hence, we will see the raw materials declining in these sectors," Singh told PTI. On the proposed ...

Key demands from the Customs side from the 2025-26 Budget, to be tabled in Parliament on February 1. The government could reduce customs duty on inputs used in manufacturing medical equipment ...

In a pre-budget proposal to the Finance Ministry ... which aims to boost local manufacturing. India’s reliance on imported medical devices remains high, with imports exceeding ₹69,000 crore ...

PRESIDENT Ferdinand R. Marcos, Jr. on Wednesday ordered the Department of Budget and Management to use P400 million from his office’s contingency budget to fund the Department of Tourism’s (DoT) ...

Reserve a portion of your marketing budget for incremental updates as you learn from early customer feedback. 5. Nurture partnerships with complementary providers. With today’s culture ...

We asked experts from across the ad tech industry. Rewinding to the final quarter of last year, the latest IPA Bellwether Report shows an upturn in advertisers’ confidence, with marketing budgets ...

As part of the proposal, the government could offer a concessional corporate tax rate of between 15% and 18% to companies setting up new manufacturing ... of the Union Budget 2025-26 on February ...

Most B2B professionals expect their firm's marketing budget will either increase or stay the same in 2025, according to recent research from Sagefrog. The report was based on data from a survey ...