Advertisers are grappling with trade-offs of AI-powered ad planning and buying tools for automating nearly every step in ...

Your marketing career deserves the best support. But with so many professional associations vying for your attention (and ...

In this week’s Agency Advice column, top marketers behind the industry’s ‘commercial turn’ tell us how they’re learning the ...

The excavation industry has long been driven by word-of-mouth referrals and traditional advertising methods. However, in ...

Best practices for companies to comply with the Federal Trade Commission’s (FTC’s) guidance on social media influencer ...

New Haven Mayor Justin Elicker proposed his nearly 704 million dollar city budget for the 2025-2026 fiscal year on Friday.

The Company will pay a fee of USD $500,000.00 to EDM. The Company will not issue any securities to EDM as compensation for ...

With a 31% increase in the number of campaigns year-over-year, marketers are forced to do more with budgets that are ...

Marketing is shifting—new channels, limited budgets, and AI are all changing the game. Curious how your peers are tackling ...

In a conversation with e4m, Jayendra Gupta, IKEA’s Country Manager of Integrated Media, spoke about the brand’s strategic ...

Should you shift from TikTok to Facebook Ads? Learn the surprisingly simple strategy that helped one 17-year-old hit $100K ...

While bigger firms pour money into traditional advertising, smaller practices can build their brand and attract clients ...