ELK GROVE, Calif. — Just days before Christmas and as shoppers race to finish their holiday lists, the retail industry is seeing strong numbers. The National Retail Federation predicts a 2.5% to 3.5% ...

We all know the holidays are a pivotal time for retail and CPG brands. It’s during this period that these categories tend to ...

In prior holiday seasons, Mars United execs offered AdExchanger end-of-year commerce perspectives as a rare bird in the ...

Top 2025 retail trends include AI-driven personalization, boosting customer trust via data security, sustainability, ...

Rachel Reeves’s Budget was a “punch in the face” that will be “devastating” for retailers, the chief executive of Frasers ...

Following reports on declines in performance media earnings, Campaign explores what strategies marketers can employ to ...

The luckiest government Australia has seen did not take the opportunity to get the national budget better prepared for the long haul. Veteran budget watcher Chris Richardson says Labor has ...

The brands that consistently crush Q4 are winning because they're thinking completely differently about how they target ...

According to Deloitte's annual holiday survey, nearly 40% of American shoppers begin their Christmas shopping before November ...

Central Retail Corporation (CRC) plans to allocate a higher marketing budget for equity and sustainable campaigns, shifting from price promotion, after its latest initiative raised more than 2.5 ...

Not only does retail media allow retailers to access untapped revenue from their existing channels and first party data, but it has arrived at a moment of great disruption in the world of marketing.

Heavy online marketing spending by Temu and Shein is making it more costly for other retailers and brands to reach shoppers ...