Roger Federer is a marketing powerhouse on his own, and it's best put in Nike's former tennis director Mike Nakajima's words ...

Beloved by everyone from Zendaya to Roger Federer, On sneakers don't come cheap, which is why this sale is one to take ...

Roger Federer recently starred in a hilarious ad campaign alongside Sesame Street’s beloved red muppet, Elmo, for the Swiss ...

Sneaker brands always love the Super Bowl, and this year, viewers can expect surprises. Elmo is making an appearance with ...

In retirement, Roger Federer continues to have a major impact on the sports world. Since partnering with On in 2020, the ...

Young, vibrant personalities are part of On's foray into tennis sponsorships that feature young, charismatic athletes from ...

Roger Federer is set to feature in a big-money primetime advert during Sunday’s Super Bowl between the Philadelphia Eagles ...

Iga Swiatek, the Polish WTA World No. 2, unveiled a new signature custom-made shoe. The latest kicks feature her words engraved on the side, which she borrowed from singing superstar Taylor Swift.

Before Federer, Kei Nishikori was the biggest name wearing the Japanese brand, which is most ... is struck on Centre Court: Roger Federer is wearing Uniqlo. Shoes remain with Nike.