American Express OPEN was looking for ways to help our small business customers be successful. But the needs of small businesses were changing. As small businesses started to emerge from the recession ...

which was founded by American Express in 2010 and encourages local shopping across the United States. The SBA said 2023 spending on Small Business Saturday was around $17 billion. Don McCallister ...

Also known as "Shop Small Saturday," the day was originally created by American Express as a way to focus ... According to the U.S. Small Business Administration, shoppers spent $17 billion ...

Created in 2010 by American Express, Small Business Saturday is held each year the Saturday after Thanksgiving to kick off the holiday shopping season for small retailers. For the fourth year, the ...

Sandwiched between Black Friday and Cyber Monday – key big box and Internet shopping days – is Small Business Saturday. It’s an initiative American Express founded in 2010 to help businesses ...

According to American Express, Small Business Saturday was first observed in the United States on Nov. 27, 2010, as a counterpart to Black Friday and Cyber Monday – which feature big box retail ...