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Nielsen releases 2024 Food and Beverage Report, covering a decade of data on the sector’s ad spend, media trends and consumer shifts in Australia
Discover the decade-long evolution of Australia’s food and beverage advertising in Nielsen’s 2024 Report. Explore trends in ad spend, media placements, and shifting consumer attitudes toward ...
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Nielsen launches activation with Advanced Audiences, enhancing digital campaign precision, reach and effectiveness across New Zealand
Boost digital campaign precision in New Zealand with Nielsen Advanced Audiences. Powered by CMI, this first-of-its-kind solution offers over 4,000 tailored segments, seamless DSP integration, and ...
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FOX, Disney Capitalize On Multiplatform Viewing in Nielsen’s October Media Distributor Gauge
FOX hits company-high water mark in the Media Distributor Gauge with 8.4% of TV; exhibits largest monthly increase among media companies for second straight month. Disney repeats as the top media ...
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