Netflix is going against its tradition of paywalling its growing offering of mobile games by making its upcoming "Squid Game" battle royale game.

Unleashed, an upcoming mobile game, earlier than expected. During a surprise announcement at The Game Awards 2024, Netflix revealed that the game will be free for a limited time following its official release on December 17.

Netflix has announced a significant shift in its mobile gaming strategy by making its upcoming "Squid Game" battle royale title available to non-subscribers for free at The Game Awards. This move breaks the company's tradition of restricting access to its expanding mobile game library to subscribers only.