While gear is created in advance for an outcome favoring either team, only one can win. So what happens to the unsold merch?

Other Hollywood figures and celebrities at the championship game between the Chiefs and Eagles include Paul Rudd, Jon Hamm, ...

The Super Bowl champions' rings are one of the most coveted prizes in the history of American sports, awarded to the NFL champions, and serve as a commemorative object for players ...

Plaxico Burress auctions his Super Bowl XLII championship ring, expected to fetch over $100,000. Discover why he's parting ...

For the last five years, football star Patrick Mahomes has been in the spotlight for one reason or another. Whether it be for ...

From how much Super Bowl rings cost to who receives them, here are 12 shocking Super Bowl ring facts you never knew until now ...

A Super Bowl champion ring is also available to bid on. It’s from the 2016 New England Patriots team after they famously made ...

For the seventh straight year, the Chiefs are in the AFC championship game. For the sixth time in that span, the game will be hosted by Kansas City in what might as well be known as the "Arrowhead ...