The redesign, which the company describes as a modernisation grounded in tradition, includes a bolder font, a richer blue background, and a "more energised" yellow spark icon. Speaking about the ...

The color palette builds on existing True Blue and Spark Yellow colors, with what Hall calls “a spectrum of blues” being introduced to complement True Blue. A suite of icons has also been ...

The changes, described by the company as a modernization rooted in tradition, feature a thicker font, a deeper blue background, and a “more energised” yellow spark icon. Despite Walmart’s ...

deeper blue background and a brighter yellow spark icon. Social media users were quick to respond to the changes. In a post on X which has been viewed over 100,000 times at the time of writing ...

The key feature of the rebrand is an updated logo, including a new font for the word “Walmart” and a bolder yellow “spark” icon. Walmart is staying true to its blue and yellow color ...