The advertising industry’s newest target: itself. Omnicom has agreed to buy rival Interpublic for $13 billion in an all-stock ...
The American Advertising Federation (AAF), "The Unifying Voice for Advertising," announced today the inductees into its 2025 ...
Omnicom Group will acquire Interpublic Group in a deal that will create the world’s largest advertising business, the ...
The deal to create the world's biggest ad-agency company reflects a challenged sector and the importance of scale, data, and ...
Omnicom Group (OMC) is in advanced talks to buy longtime rival Interpublic Group (IPG) in a deal that would create the ...
A deal would create the world’s largest advertising company, with net revenue of more than $20 billion, topping WPP’s $15.1 ...
As the global ad industry adjusts to there now being five global advertising holding companies instead of six, Green Square’s ...
Hard Rated – once known as Hard Solo – has launched a cheeky new brand platform via Clemenger BBDO.Celebrating cheeky acts — ...
In a category long defined by limitations, Pomelo and BBDO Guerrero Philippines are challenging convention this Christmas with a film that brings a new spirit to connecting families across borders. Th ...
Alcoholic lemon drink unveils 'Born Cheeky' campaign. Cheekier again when the teenagers get busted drinking the stuff.
UAE discusses partnerships within the industry. In recent years, the client-agency relationship has become increasingly ...
According to a new study from media buying giant Group M, advertising has come roaring back this year, topping $1 trillion in ...