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A marketing budget is important for helping you proactively shift the emphasis of your promotional efforts to low-cost methods, such as social media or in-store promotions, during slow periods.

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Q&A with Elaine De Lude, vice president at LIVEbe Communities, on marketing multifamily properties on a budget.

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Whether inspiring content or generating insights, the right AI tools can help smaller marketing teams punch above their weight and connect meaningfully with audiences.

Send a tip to our reporters Site feedback: Take our Survey By Chloe Meley, Maggie Shiltagh, and Rachel Phua June 14, 2025 at 2:00 AM EDT ...