Scott Silvestri, vice president and general manager of Badger Sports Properties, said eight other Big Ten teams already had ...

There was an immediate gasp of recognition among the audience at Gap Inc.’s San Francisco headquarters as Louis Prima’s “Jump, Jive an’ Wail” blared through the lobby. Dancers wearing khaki pants ...

Gamble Sands has unveiled the logo for its new and second full-sized golf course named Scarecrow. If it looks like the figure might amble out of a nearby field above the Columbia River near twilight, ...

So the big news is that the Braves are going to be wearing the 2025 All-Star Game patch on their navy caps with the red brim.

Gap has teamed up with Harlem's Fashion Row for a capsule collection that celebrates Black-owned brands and designers of color.

Some people think so. They believe the Super Bowl participants are predetermined, based on the game's annual logo. RELATED: Super Bowl halftime show guest performer revealed The gist of the theory ...

We may be heading to Newcastle United with a two-goal deficit for our League Cup clash on Wednesday night, but having had a month-long gap between the two legs, much has changed for both teams heading ...

Tyler Reddick is running a special paint scheme at the NASCAR Clash, repping his 23XI Racing boss, Michael Jordan. Here's the meaning behind it.

Click here to follow Sports betting on The Athletic and get relevant stories in your personalised feed. The hosts will have Myles Lewis-Skelly available for selection after his controversial red ...

Real Madrid stumbled to a shock 1-0 defeat at struggling Espanyol on Sunday which left them leading La Liga by a single point. Carlos Romero's 85th minute strike snatched victory for the ...

The Pretoria Capitals emerged victorious in the Jukskei Derby, claiming a six-wicket win over the Joburg Super Kings at Centurion on Tuesday night. This result, as announced by SA20, moves the ...

The change, unveiled with a new logo on Wednesday, ends the old brand's 36-year run. "Australian Athletics (AA) enters 2025 with a bold, new identity, unveiling a rebrand that reflects the sport's ...