With inflation remaining relatively high, businesses must adapt to ongoing cost pressures. Here are strategic ways to ...

In this week’s Agency Advice column, top marketers behind the industry’s ‘commercial turn’ tell us how they’re learning the ...

The excavation industry has long been driven by word-of-mouth referrals and traditional advertising methods. However, in ...

Some of the most successful side hustle businesses started with just an idea, a laptop, and a willingness to take action.

Best practices for companies to comply with the Federal Trade Commission’s (FTC’s) guidance on social media influencer ...

New Haven Mayor Justin Elicker proposed his nearly 704 million dollar city budget for the 2025-2026 fiscal year on Friday.

The Company will pay a fee of USD $500,000.00 to EDM. The Company will not issue any securities to EDM as compensation for ...

With a 31% increase in the number of campaigns year-over-year, marketers are forced to do more with budgets that are ...

Marketing is shifting—new channels, limited budgets, and AI are all changing the game. Curious how your peers are tackling ...

In a conversation with e4m, Jayendra Gupta, IKEA’s Country Manager of Integrated Media, spoke about the brand’s strategic ...

While bigger firms pour money into traditional advertising, smaller practices can build their brand and attract clients ...