From political shifts to market instability, here’s why marketers should accelerate budgets and prepare for change this year.

Matt Butterworth has revealed to Campaign Middle East that he has launched a new consultancy to disrupt the traditional creative, marketing and PR models with a “refreshing no-nonsense approach”.

On a regular day around 10-15 lakh people are estimated to be visiting the mela. Another 50 to 60 lakh people are estimated ...

The president-elect’s hawking of Trump-branded products just shows he’s in line with an American culture that idolizes ...

In letter to Centre, Punjab govt said policy went 'against spirit of Constitution'. Convener of policy drafting committee ...

Two professors of marketing at Western Washington in Bellingham take a step back and analyze the recent election as a ...

No SCOTUS ruling on TikTok as ban starts Sunday, how tech will help marketers in 2025, creative unions make AI game plan.

AUSTIN — Attorney General Ken Paxton sued TikTok on Thursday, alleging the social media company deceptively marketed its application as safe for minors in violation of Texas law. The lawsuit ...

Federal prosecutors are weighing charging as many as 200 more people for their involvement in the Jan. 6 attack on the Capitol — including 60 suspected of assaulting or impeding police officers ...

Francis Chung/POLITICO Crapo says extending current policy, like the tax cuts from Trump’s first term that are set to expire at the end of this year, shouldn’t cost anything. Nor should what h ...

And it’s emerging as a prime example of how Democratic leaders are finding that the “resistance” strategies of Trump’s first term are no longer practicable in the political climate of ...

Marketers should see this as an opportunity. After all, marketing itself is somewhat narcissistic, with its continual cries for attention and thinly veiled braggadocio. Embrace it; it’s the way ...