New Balance, a brand long known for running shoes, is planting a flag in basketball tonight. That’s when 18-year-old Cooper Flagg is expected to be the top pick in the NBA Draft.

Cooper Flagg debuted his New Balance sneakers during his first Dallas Mavericks media day. When will Flagg debut his own ...

Official images and details for New Balance's first-ever high school basketball camp located in Boston.

As part of New Balance’s collaboration with the L.A.-based lifestyle brand, NB officially released the Fresh Foam BB v3 — the latest evolution to a staple shoe in the brand’s performance ...

With Flagg about to join the professional ranks, New Balance has decided now is the time to take a fresh approach to their basketball lineup.

Flagg, drafted No. 1 by the Dallas Mavericks on Wednesday, had a few suitors wanting him to represent their shoe and apparel product.

Do you love New Balance shoes but also want to stand out from the crowd? Joe's New Balance Outlet is selling New Balance Two Wxy V4 basketball shoes for only $60 right now.

Joe's New Balance Outlet is selling New Balance Men's 480 Shoes for only $35. The list price of these stylish high tops is $110, and the sale price is listed at $50.

New Balance's new casual lifestyle sneaker, the 471, is standing on the soles of giants with a 1970s-inspired look and modern feel.

For New Balance and Coco Gauff, the future of tennis sneakers looks a little bit like the past of basketball sneakers. Gauff’s first signature shoe, the CG1, which debuted in August 2022, used a ...

New Balance continues to make great strides in the basketball world with incredible performance footwear and splashy signings of the world's best players.

Official images and details for New Balance's first-ever high school basketball camp located in Boston.