Rolex has just raised its prices for the new year. Here's why that might not be bad news if you're in the market for a watch.

The price of Rolex watches increased by up to 8% on January 1, as the price of gold continues to surge.

Rolex watches, which aren’t known for their affordability, are getting even more expensive this year with the soaring price of gold to blame. Prices on some of the Swiss company’s gold watches ...

(Bloomberg) -- Rolex SA, the biggest luxury Swiss watch brand, raised prices on some of its most popular models after gold values surged in 2024. The Geneva-based company, controlled by a Swiss ...

a WHOOP band, some Adidas drip, and—since a cooler is nothing without some ice—a Rolex watch. Per a photo shared by Kay Adams, it appears that at least two lucky players also received ...