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Toyota is known for its high-quality cars, trucks, and SUVs for a low price, but according to a Reuters report, the company will be raising its prices soon.

However, Toyota’s own comments on tariffs indicate that they may have played a role in this increase, or at the very least will impact future pricing strategies.

Toyota and Lexus prices rise $270/$208 in July 2025, but strategic manufacturing keeps increases modest vs competitors' $750-$2,055 hikes.

Toyota Motor Corporation TM will increase prices for select vehicles in the United States by more than $200, starting in July. Prices of Toyota-branded models will rise by an average of $270. While ...

Toyota and its luxury brand Lexus will increase prices on select models by an average of $270 and $208, respectively.

Toyota Motor Corp. TM will implement a price hike on certain vehicles sold in the United States by more than $200 beginning next month. This adjustment is part of a routine review, with new prices ...