The Costco Guys have quickly become viral sensations, and in their brief time working together, AEW’s Tony Khan says he’s learned a lot about marketing from them. “Big Boom!” AJ will face QT Marshall at AEW Full Gear: Zero Hour.

Working with Costco Guys AJ and Big Justice has taught Tony Khan “so much” about marketing. This weekend, 48-year-old AJ Befumo — a former indie wrestler — will return to the ring for a match

“The Costco Guys, the Rizzler, and this whole kind of straight-bro-coded mediaverse is a stand-in for how siloed media consumption on the left has gotten,” says Vox’s senior politics reporter Christian Paz. As a result, Paz suggests, some progressives may have “missed a bit of the political evolution the country was going through.”

Viral TikTok stars Big Boom! AJ and Big Justice have been bringing the boom to AEW in the buildup to AEW Full Gear and AJ's Zero Hour match against QT Marshall. Now, Tony Khan is complimenting the father and son duo, saying they've taught him a lot about marketing.

The Costgo Guys appeared on AEW Dynamite, and they announced that The Rizzler is coming to AEW Full Gear. “Big Boom” AJ and “Big Justice” of The Costco Guys made their AEW Dynamite debut on the November 20 episode.

The Big Boom! is coming to Wednesday's edition of AEW Dynamite as TikTik sensation Costco Guy AJ will be appearing on the show for the first time ahead of his match with QT Marshall on Saturday as part of AEW Full Gear's Zero Hour.

Just days before AEW Full Gear, the social media sensations known as the Costco Guys appeared on Wednesday's edition of AEW Dynamite. After a brief exchange with Private Party, AJ and Justice talked their talk and said that they'll be bringing the boom to QT Marshall at Full Gear.