Promising to combine two titans’ expertise in media, creative, and digital services, the merger is being touted as a win for ...
The Publicis CEO has hit back and had his say on the merger that stole his agency’s thunder last week.
Amid the Omnicom-IPG merger, here are a few lessons that The Office can teach us about managing marriage of different ...
S4 Capital head and former WPP chief talks to Campaign about Omnicom-IPG's $30 billion mega-merger — predicting 7,500 job cuts, dismissing AI claims as 'smokescreen', and warns of 'brutal' integration ...
A deal of this magnitude will have implications far beyond Omnicom and IPG. Agency heads tell us what they think of the ...
Perhaps unsurprisingly, the resounding sentiment across the industry is a profound sense of anxiety and uncertainty.
IPL merger may drive efficiency and innovation, it could also disrupt client-agency relationships, lead to job losses, and ...
In reality, while this merger shakes up the commercial world, its impact on the public sector feels overstated. The ...
Ad Holding Company of the Year 2024 was the year ad holding companies became interesting again. First we had Publicis Groupe ...
Publicis Groupe CEO Arthur Sadoun, describing his global advertising group as top dog, has given his staff a briefing on the Omnicom-IPG merger and the "fun" it will bring. The France-based agency ...
This Thursday, it was revealed, according to a WARN notice filed in California, that IPG Mediabrands plans to lay off 103 ...
With the big six holdcos on the verge of becoming the big five, how will the so-called ‘mega-merger’ impact client work, ...