Even with similar revenue-sharing models, FAST channels present new opportunities but lag behind OTT platforms in revenue ...

At the seventh edition of the mobile marketing conference, Shahad Anand, Business Head, Mediakart, will share insights on the ...

The campaign leverages multiple media formats, from billboards, bus shelters, metro train wraps, to DOOH across Mumbai and ...

The Advertising Standards Council of India (ASCI) has released its Half-Yearly Complaints Report 2024-25, revealing a ...

Wipro Limited has announced Omkar Nisal's appointment as the Chief Executive Officer, Europe Strategic Market Unit (SMU), ...

Thebes Ads has entered into a two-year strategic partnership with Rusk Media. This collaboration aims to transform the gaming ...

Bhavesh Talreja, Founder and CEO, Globale Media, writes on CTV’s exciting opportunities for advertisers and reshaping the ad ...

Integrated Marketing at Abbott. She took to LinkedIn to announce her new role. Prior to this, Ramya Venkat was with Unilever ...

Robust infrastructure, tech integrations and AI-powered dynamic creatives are expected to propel the growth of DOOH in the ...

Zepto's Aadit Palicha and Shaadi.com's Anupam Mittal—indulged in a light banter, sparking speculations about a possible ...

Shashikant Ruia, patriarch of the Ruia and Essar family, is no more. He was 81. An iconic industrialist, Shashikant Ruia, ...

In this Luminaries series, Ameer Ismail, President, Lintas Live, MullenLowe Lintas Group. talks about why and how PR became ...