The IAB Europe Transparency & Consent Framework used as the foundation for most online advertising by Google, Microsoft, ...

The IAB Europe Transparency & Consent Framework used as the foundation for most online advertising by Google, Microsoft, Amazon and others is illegal in the EU, the Belgian Court of Appeal has ruled.

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...

Spending cuts by a large client contributed to the decline while technology clients generally are prioritizing investments in areas like AI instead of marketing.

Prime Video's ad option, which started up over a year ago, has been a "game changer" with a strong viewer-to-consumer connection to Amazon's e-commerce business, ...

Many AI companies still fail to implement proper safeguards to prevent their systems from reproducing or competing with professional media content.

Amid news of sharply rising advertising revenues for Fox Corp. in the first quarter this year -- helped by the Super Bowl -- President of Ad Sales, Marketing and Brand Partnerships for Fox Jeff ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights ...

Fox One will feature all news, sports, and entertainment content in one streaming platform - including Fox News Channel, Fox Business, Fox Sports, Fox-owned TV stations and the Fox Television Network.

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights ...