Jaguar Chief Creative Officer Gerry McGovern calls the new branding "exuberant modernism" that "is imaginative, bold and ...

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Broadcast TV had its best result in October since January of this year (24.2%), and improved vs. its 22.6% share in September ...

The Ad Council has created foster care-related campaigns for 20 years in collaboration with the U.S. Department of Health and Human Services (HHS), Administration for Children and Families (ACF), and ...

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Perplexity AI, Inc. has not yet answered the complaint filed against it by Dow Jones in federal court in October. Instead, it has asked the court for a delay until December 30. The firm would ...

Some of those laid off had decades of service to the automaker, yet received the news of their dismissal in a generiic-sounding 5 a.m. email.

The agency notified the state of Michigan that it would shutter the office by Dec. 31. The closure will effect 79 employees and follows … Read the whole story ...

For brands, it's more critical than ever to have one-to-one relationships with customers. It provides the ability to collect ...

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Under the Trump administration, legacy TV-network-based media companies may face a complex environment. First is the promise of deregulation, which can lead to media mergers, according to ambitious ...

The sooner you begin, the more negotiating power you'll have to land the perfect celebrity at the best price. This is especially important if your creative - or the ad's humor -- hinges on a specific ...