The IAB Europe Transparency & Consent Framework used as the foundation for most online advertising by Google, Microsoft, ...

The IAB Europe Transparency & Consent Framework used as the foundation for most online advertising by Google, Microsoft, Amazon and others is illegal in the EU, the Belgian Court of Appeal has ruled.

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Prime Video's ad option, which started up over a year ago, has been a "game changer" with a strong viewer-to-consumer connection to Amazon's e-commerce business, ...

Spending cuts by a large client contributed to the decline while technology clients generally are prioritizing investments in areas like AI instead of marketing.

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Fox One will feature all news, sports, and entertainment content in one streaming platform - including Fox News Channel, Fox Business, Fox Sports, Fox-owned TV stations and the Fox Television Network.

Google has reached a "settlement in principle" that would resolve class-action claims that it violated children's privacy by tracking their YouTube activity in order to serve targeted ads.

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First, Nielsen, thank you for creating a new view of The Gauge that breaks out the viewing of content that is ad-supported.

Pinterest also announced a partnership with Magnite, an online advertising firm that will become Pinterest's sole supply-side ...